Event Details

This course is designed to helps participants build a data-driven and scientific decision-making mindset thus to improve business performance. Systematic, practical, and Easy to Master, suitable for professionals from all industries. (Event Language: Chinese)


本课程旨在帮助学员建立数据导向思维和科学决策习惯从而在工作中提升业务表现，兼具系统化、实操性、易掌握三个特点，适合各行业需要决策的职场人士参加。

Objective培训目标

  • 改变固有思维模式：打破"跟着感觉走"和"被数据推着走"的固有模式，建立基于数据分析的科学决策思维
  • 掌握问题解决方法：掌握通过科学决策提升业务表现的方法
  • 熟练数据分析工具：熟练使用假设检验、相关分析、回归分析等常用数据分析工具，并掌握背后原理
  • 学会AI数据分析：掌握通过AI工具完成数据分析的方法
  • 解决实际工作问题：通过模拟游戏，在培训现场实现某个真实运营场景的业务表现提升


Outline培训大纲

第一部分：建立思维方式

  • 互动案例1：科学的决策思维
  • 互动案例2：正确的数据思维
  • 思考：如何建立基于数据分析的科学决策思维

第二部分：掌握方法工具

  • 某业务表现提升模拟情景的背景介绍（初始状态）
  • 第一步：明确问题本身
  • 明确问题本质：从"客户的声音"到"关键质量特性"、KANO模型
  • 设立科学目标：从"指标"到"目标"、SMART原则
  • 团队练习1：明确问题本身的实操练习
  • 第二步：通过数据衡量现状
  • 科学收集数据
  • 有效呈现结果
  • 团队练习2：通过数据衡量现状的实操练习
  • 第三步：通过AI助力的数据分析工具识别根本原因
  • 数据分析基本原理
  • 假设检验
  • 相关分析
  • 回归分析
  • 以上数据分析在AI工具中的实现
  • 团队练习3：基于模拟情景中数据的定量分析工具实操练习（需使用AI工具）
  • 第四步：做出科学决策
  • 生成潜在方案：结构化头脑风暴
  • 筛选最优方案：优先级排序工具
  • 团队练习4：基于模拟情景的科学决策练习

总结与回顾

Tickets

Training Course - Member Ticket - Early Bird

In case of cancellation, please kindly note you must email the BritCham Shanghai Event staff ann.pan@britishchambershanghai.cn before 5 pm, 22 July. Cancellations after this date are non-refundable. Due to the service charges of Glueup and online payment platforms, we can only partially refund up to 90% of your ticket price and payment will be processed within 14 days after the event via your original payment method.

Member Early Bird Price RMB 2,850
Training Course - Member Ticket

In case of cancellation, please kindly note you must email the BritCham Shanghai Event staff ann.pan@britishchambershanghai.cn before 5 pm, 22 July. Cancellations after this date are non-refundable. Due to the service charges of Glueup and online payment platforms, we can only partially refund up to 90% of your ticket price and payment will be processed within 14 days after the event via your original payment method.

Member Price RMB 3,050
Training Course - Non-Member Ticket

In case of cancellation, please kindly note you must email the BritCham Shanghai Event staff ann.pan@britishchambershanghai.cn before 5 pm, 22 July. Cancellations after this date are non-refundable. Due to the service charges of Glueup and online payment platforms, we can only partially refund up to 90% of your ticket price and payment will be processed within 14 days after the event via your original payment method.

Standard Price RMB 3,650

Organiser

BritCham Shanghai - Zhejiang Office

浙江省杭州市拱墅区祥园路171号
杭州国际人才创业创新园
A座306室
Hangzhou, Zhejiang, China

If you have any questions please contact Ann Pan

Contact Organizer

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